Antler Management Systems Ltd – Privacy Policy

Last Modified: 28 August 2025

Introduction

This Privacy Policy explains how Antler Management Systems Ltd (“we”, “our”, or “the Company”) collects, uses, and protects personal information from individuals (“Users”) who:

Visit our website at [Insert company website URL] (“Site”), or
Otherwise interact with us (e.g. by email, phone, or in person).

We are committed to safeguarding your privacy and complying with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

What information we collect

We may collect the following categories of data:

1. Non-Personal Information

Anonymous information that does not directly identify you, such as:

Browser type, operating system, language preference, access time.
Website usage data (pages viewed, time spent, clicks, etc.).
Aggregated statistics and analytics.

2. Personal Information

Information that can directly or indirectly identify you, such as:

Contact details: name, email address, phone number, postal address.
Account/registration details: if you create an account with us.
Technical data: IP address, device identifiers, geolocation data.
Communications: when you contact us or respond to surveys.
Marketing preferences: your choices regarding promotional content.

How we collect information

We collect data when you:

Provide it directly (e.g. filling out a form, emailing us).
Use or browse our Site.
Interact with us on social media or other channels.
From third-party providers, such as analytics and hosting services.

Why we use your information (Lawful Bases)

We process your personal data only when lawful under UK GDPR. Our lawful bases include:

Contract: to provide services you request.
Legal obligation: to comply with UK law and financial regulations.
Legitimate interests: to operate and improve our business, prevent fraud, ensure IT security, and grow responsibly.
Consent: for certain marketing activities and cookies.

How we use your information

We may use your personal data for the following purposes:

To provide and improve our services.
To communicate with you, including updates and support.
To send marketing communications (if you have not opted out).
To personalise your website experience.
For analytics, research, and service optimisation.
To comply with legal obligations or enforce our rights.

Sharing your information

We do not sell or rent your data. We may share it with:
Service providers (hosting, analytics, IT, marketing support).
Business partners and affiliates (only as necessary for services).
Law enforcement or regulators (where legally required).
Successors (in case of a business sale, merger, or acquisition).

Where we use processors outside the UK/EEA, we ensure appropriate safeguards (such as UK-approved Standard Contractual Clauses).

Cookies & Analytics

We use cookies and similar technologies to improve your experience and analyse website use.

Session cookies: deleted when you close your browser.
Persistent cookies: stored on your device until they expire or are deleted.
Third-party cookies: e.g. Google Analytics.

You can disable cookies in your browser settings, but some features of the Site may not work properly.

For more on Google Analytics: Google Privacy Policy.

Marketing

We may use your personal information to send you marketing about our services. You can opt out at any time by clicking “unsubscribe” in our emails or contacting us directly.

We will still send service-related messages (e.g. account or legal notices).

Data Retention

We keep your personal information only as long as necessary for the purposes outlined above, and to comply with legal and regulatory obligations. After this, data will be securely deleted or anonymised.

Your Rights

Under UK GDPR, you have the right to:

Access your personal data.
Request correction of inaccurate data.
Request deletion (“right to be forgotten”).
Restrict or object to processing.
Request data portability.
Withdraw consent (where processing is based on consent).
Lodge a complaint with the ICO (Information Commissioner’s Office).

To exercise your rights, contact us using the details below.

Security

We use appropriate technical and organisational measures to protect personal data against unauthorised access, loss, misuse, or alteration. However, no system is completely secure, and we cannot guarantee absolute security.

Children

Our services are not directed at children under 16. We do not knowingly collect data from minors. If you believe a child has provided us with personal data, please contact us.

Changes to this Policy

We may update this Privacy Policy from time to time. Any material changes will be posted on this page with an updated “Last Modified” date.

Contact Us

If you have any questions about this Privacy Policy or how we handle your data, please contact:

Data Protection Officer
Antler Management Systems Ltd
Unit 40 Century Business Centre
Manvers, Rotherham
S63 5DA
United Kingdom

📧 Email: enquiries@antlermanagementsystems.co.uk